Korea Business Review · Section
MARKETING & CUSTOMERS
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MARKETING & CUSTOMERS
Duolingo's 23% User Growth vs. 18% Revenue Increase: When Do Customer Habits Turn Into Profit?
Duolingo's Q2 2026 performance highlights that repeated visits, payments, and revenue move at different speeds. Through changes in user status and the relationship between free and paid experiences, we analyze the application conditions for customer retention strategies.
박소유 Editor · 09/22/2026
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MARKETING & CUSTOMERS
How Figma Grew Its Enterprise Customer Base: Turning Free Tools into Team Workflows
KBR경영연구소 · 09/17/2026
MARKETING & CUSTOMERS
Why Customers Say It's Good Yet Don't Buy… Questions Missed During Startup Customer Validation
박소유 Editor · 09/16/2026

MARKETING & CUSTOMERS
Why Starbucks Is Trying a 'Pet Cafe' – A Strategy to Turn Pet Companionship into a Reason to Visit; Success Hinges on Incremental Profits and Operations
KBR경영연구소 · 09/15/2026
