management-article
Lego Released 330 New Products in Half a Year and Grew Operating Profit by 22%: The Operating Structure That Handled High-Mix Innovation
Examining Lego Group's 2026 first-half performance and investment data to see how a common platform, portfolio roles, manufacturing innovation, and retail experience control the complexity of high-mix innovation.
Examining Lego Group's 2026 first-half performance and investment data to see how a common platform, portfolio roles, manufacturing innovation, and retail experience control the complexity of high-mix innovation.
The Lego Group launched over 330 new products in the first half of 2026. It did not merely increase the number of products. Revenue rose 21% year-on-year to 41.9 billion Danish kroner, and consumer sales grew 22%.…
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